(courtesy David Bray, Toronto advertising guru)
Edmonton: 102.3 NOW Radio rules the roost for A12+ posting a 12.8% share of hours tuned (up from 12.7%). NOW! Radio takes top spot for F25-54, delivering a 16.0% share (down from 16.9%). NOW also tops the list for M25-54 with a 19.5% share (up from 18.2%). For M18-34, NOW! posted a 25.8% (down from 26.6%).
Edmonton
% Share of Hours Tuned
(Mon.-Sun, 5a-1a)
Station |
A12+ PPM Sept. 1- Nov. 30 |
A12+ PPM May 26- Aug. 31 |
W25-54 PPM Sept. 1- Nov. 30 |
W25-54 PPM May 26- Aug. 31 |
M25-54 PPM Sept. 1- Nov. 30 |
M25-54 PPM May 26- Aug. 31 |
CBC Radio One |
10.6 |
8.1 |
7.9 |
6.2 |
4.0 |
3.3 |
CBC Radio Two |
.8 |
.8 |
.6 |
.4 |
.2 |
.2 |
CFBR-FM The Bear |
4.4 |
5.5 |
3.8 |
5.5 |
8.1 |
9.8 |
790 CFCW |
6.2 |
6.1 |
4.5 |
3.0 |
1.2 |
.5 |
104.9 Virgin Radio |
3.9 |
4.0 |
6.9 |
6.2 |
2.2 |
2.8 |
Team 1260 |
2.9 |
1.9 |
.4 |
.5 |
8.7 |
5.9 |
The Bounce |
3.7 |
3.7 |
5.4 |
5.2 |
3.2 |
2.8 |
Sonic 102.9 |
4.5 |
5.2 |
6.8 |
7.6 |
6.9 |
8.8 |
630 CHED |
8.8 |
8.7 |
5.1 |
3.4 |
7.4 |
7.7 |
iNews880 |
1.1 |
.9 |
.2 |
.4 |
1.3 |
1.2 |
K97 |
5.5 |
6.5 |
3.9 |
4.1 |
8.9 |
9.7 |
CISN Country |
6.3 |
7.7 |
6.6 |
7.8 |
5.9 |
5.8 |
UP 99.3 |
5.6 |
6.5 |
5.6 |
7.0 |
5.6 |
6.1 |
HOT 107 |
3.3 |
3.3 |
4.2 |
4.5 |
3.8 |
3.8 |
95.7 CRUZ FM |
2.1 |
2.4 |
1.8 |
2.3 |
3.2 |
4.1 |
The New 92.5 Fresh-FM |
3.9 |
4.0 |
5.4 |
4.8 |
3.3 |
2.9 |
102.3 NOW! Radio |
12.8 |
12.7 |
16.0 |
16.9 |
19.5 |
18.2 |
96.3 Capital FM |
8.2 |
7.5 |
8.2 |
8.7 |
3.8 |
3.3 |
http://www.brayandpartners.com/articles/bbm-reviews/367-bbm-overview-ppm-ratings-dec-2014.html