The stations were bought out as part of a February deal between Vista Radio and Bell Media
by Brennan Phillips
Vernon Morning Star
April 14, 2025
From Salmon Arm to Osoyoos, new names are taking over the airwaves as Vista Radio rebrands the stations it bought from Bell earlier in 2025.
Vista announced the rebrandings of several stations on April 14, less than a month after the Canadian Radio-Television and Telecommunications Commission approved its broadcasting licenses.
Penticton’s MOVE 97.1 FM and BOUNCE 800 AM, Summerland’s BOUNCE 98.5 FM, Osoyoos’ BOUNCE 1240 AM, Salmon Arm’s BOUNCE 91.5 FM and the North Okanagan’s PURE COUNTRY 105.7 FM are all part of the $3 million purchase Vista made for Bell Media’s stations in B.C.
The press releases say the rebranding will see stations become GO FM 97.1, Summit Radio 800 AM, Summit Radio 91.5 FM, and The Ranch 105.7 FM joining the rebranding.
Read More HERE
