If you’re listening to the radio late at night, that might not be a human voice introducing songs.
by Brendan Kergin
August 14, 2024
While most radio DJs on the air are humans, one recent voice on the air is computer code.
Sonic, broadcasting on 104.9 FM, is a Rogers Communications station based in Vancouver; while it has humans on air through most of the daytime hours, late at night, a new voice can be heard in between songs and ads. It calls itself Sonic AI.
A voice on the radio
A spokesperson with Rogers Sports and Media confirms the corporation has been working with a company called Futuri since early 2023 and “beta testing their Radio GPT technology.”
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1979…the good old days. My first job in radio was the CJDC graveyard shift. As the guy in Ferris Bueller said, “I weep for the future.”
“Weep in years to come.” If the device can pronounce few and two properly and expunge impact and issue from its vocabulary, there might be hope.
Can’t be any worse than the childish gibberish on the air now…
Really, how much different is this from simulating or taped show where a techie sits pushing buttons, ie: 95.7 cruze in edmonton…
Oops, simulcasting (damn autospell) what we used to hear as simultaneous broadcasting of a show from one location
If it’s not live and has no listener interaction, it’s pure garbage! They still don’t get it!