Kevin Getz is the swing announcer at 102.1 The Edge in Toronto. He recently came out with a brand new album. What makes the album unique is that it is a spoken word album full of his radio breaks. The collection of audio is an attempt to make his audio more durable, sustainable, marketable, and less disposable. In this episode, Kevin and I talked a lot about how breaks are put together, but what happens after that break is aired. He admits he is a hoarder and that he keeps everything he airs on hard drives. By keeping all his audio, he finds there are different moments for different pieces of audio. It’s also a great opportunity to be self-checking your work. We also discussed show prep and the uncomfortable subject of digital rights. This was where I used the audio super power of reaching for a past piece of audio which has context for this episode. No one has done a better job of explaining digital rights to performers than Sheri Lynch. Our episode with her in 2017 was epic.
To buy Kevin’s Album – go here. Net proceeds go to Thank Dog I am Out.
Thanks also to the people who make this show possible every week.
Justin Dove at Core Image Studios
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Matt Cundill works with radio groups on digital strategies and talent coaching. He recently started the Sound Off Podcast: The Podcast about Broadcast”
E-mail Matt:
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Twitter: @mattcundill
” The Sound Off Podcast is committed to helping broadcasters find their way through the digital revolution. “
Just by virtue of doing this, Kevin’s had some major industry traction in the last few weeks. Clever.
Too late, it’s not 1990 anymore. It’s hard to believe any “ratings” are legit when Nielsen couldn’t even sell itself recently. Does everyone know ratings are phony? Probably.
No need to crap on the guy Peter. It’s like Pumpkin Spice Mac and Cheese. It’s just marketing, and he did it himself.
Was always impressed with Kevin’s air work at The Beat/Virgin. Something funny/topical on nearly every break.