David Bray’s PPM Analysis for VANCOUVER … June 2018

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courtesy Broadcast Dialogue June 7 2018

Vancouver: CBC Radio One grabs the #1 spot for A12+ with an 15.3% share of hours tuned (down from 15.7% ). Taking the top spot for F25-54 was QM-FM, posting a 16.5% share (down from 19.6% last time out). FOX grabs the lead for M25-54 listeners, delivering a 13.8% share (up from 11.4%).  The FOX is out in front for M18-34 with a 22.0% share of hrs. tuned (up from 15.8%). When it comes to Females 18-34, QM-FM takes top spot with a 16.8 % share.

Vancouver

% Share of Hours Tuned | (Mon.-Sun, 5a-1a)

Station A12+PPM

Feb. 26-

May 27

A12+PPM

Nov. 27-

Feb. 25

W25-54PPM

Feb. 26-

May 27

W25-54PPM

Nov. 27-

Feb. 25

M25-54PPM

Feb. 26-

May 27

M25-54PPM

Nov. 27-

Feb. 25

CBC Radio One 15.3 15.7 7.2 5.1 10.7 9.0
CBC Radio Two 3.5 3.3 1.2 1.5 1.2 1.8
94.5 Virgin Radio 6.0 6.3 10.3 11.3 5.2 7.6
Rock 101 8.6 8.5 8.7 10.3 9.5 10.3
99.3 The Fox 5.5 4.5 5.3 4.6 13.8 11.4
BNNBloomberg Radio .2 .3 0.0 0.0 0.0 .2
KISS Radio 104.9 2.9 2.6 5.5 5.0 2.9 2.8
LG104.3 4.9 4.3 5.4 3.7 3.5 3.0
AM 730 Traffic 1.1 1.3 .8 .8 1.0 1.5
103.5 QM FM 10.9 13.8 16.5 19.6 7.4 9.0
CISL Sportsnet 650 1.2 1.6 1.9 1.8 1.2 1.0
93.7 JR FM 5.8 5.1 8.4 6.9 5.1 4.4
96.9 Jack FM 4.3 3.9 5.9 3.9 6.7 6.6
CKNW 11.4 10.2 1.8 2.1 10.8 9.9
102.7 The Peak 3.1 3.2 4.4 5.9 3.8 4.3
TSN 1040 1.9 1.6 .3 .3 2.6 1.7
News 1130 6.2 5.6 4.7 3.9 6.4 6.4
Z 95.3 4.1 4.9 8.6 10.5 3.8 4.6
Praise 106.5 2.1 2.4 1.9 1.7 3.1 2.9

David Bray is President of Bray & Partners Communications. David’s single “Crowded Isolation” is playlisted on 100 stations worldwide.
(416) 431-5792


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