By Stephanie Tsoflias Siegel, TV Spy
KIRO 7 in Seattle kicks off sweeps in a winning position. The CBS-affiliate took the number one spot in all the evening newscasts in April and two morning time slots.
This is the first time the station has won the 5pm time slot in a decade.
“April’s numbers reaffirm that KIRO 7’s commitment to Investigative Journalism and Breaking News – examined and conveyed by experienced reporters – is both relevant and resonating with the community,” said Greg Bilte, vice president and general manager. “Another factor is KIRO 7’s relentless efforts to execute a digital strategy that provides the people of Western Washington with more options and better access to local news content than any other station in the Seattle market.”
KIRO 7 is also leading in the online ratings.
READ THE REST OF THE STORY HERE AT AdWeek.com