courtesy BroadcasterMagazine.com 2014-09-04
The Canadian Radio-television and Telecommunications Commission today released information on the broadcasting sector from the 2014 Communications Monitoring Report.
The latest edition of this annual report indicates that Canadians are watching television programming across multiple platforms. This resulted in a modest increase in the overall average number of weekly television viewing hours.
In 2013, the time spent watching traditional television each week decreased slightly across all age groups. The greatest decline occurred among 18-to-34-year-olds, where average viewing dropped by 3.9%, from 22.8 hours in 2012 to 21.9 hours in 2013.
Adult Canadians supplemented this viewing by watching 1.9 hours of television content over the Internet per week, an increase from 1.3 hours in 2012. In particular, Netflix adoption among English speakers grew from 21% to 29% and for French speakers increased from 5% to 7%.
The percentage of households subscribing to cable, satellite and Internet Protocol television (IPTV) services decreased slightly from 85.6%, or 11.93 million households, to 84.9%, or 11.92 million households.
Canadians are also listening to audio content on a variety of devices. On average, Canadians listened to 19.3 hours of radio per week in 2013, down slightly from 19.6 hours in 2012. Twenty percent of Canadians streamed the signal of an AM or FM station online and 18% accessed personalized online music streaming services.
In 2013, total broadcast revenues increased 1.3% to reach $17.1 billion. The sector invested $2.7 billion in the creation of new television content made by Canadians, as well as $52 million in the creation of Canadian audio content and to support Canadian artists.
The 2014 Communications Monitoring Report provides a comprehensive overview of the Canadian communication industry for the year ended August 31, 2013. The report provides data and information on the industry, including emerging trends and issues.
